RisingPopularWidely stocked, sells steadily.
Beauty Tech / Hair Stylers
Dyson Airwrap i.d. Multi-Styler
by Dyson · Airwrap · Released Aug 10, 2025
The curl-drop-and-wrap styler with app-personalized routines — the single most-wishlisted beauty device on earth.
Pop60/100
+5 points this week
Why it's popping: Still the gift that announces itself — 'I got an Airwrap' is its own genre of unboxing video.
Retail
$599.99
Typical
$480–$650
Market est.
$599
Don't pay over
$600
How we estimate this ▾
Retail is the manufacturer's price. The typical range and Don't-Pay-Over number come from the retail price, live marketplace listings where we track them, and our read of the resale market — they're guidance, not guarantees.
Where to buy
We may earn a commissionRetail
Target🏬 In stores
$599.99
In stock· checked 1d ago
Amazon
$599.99
In stock· checked 22h ago
Ulta Beauty🏬 In stores
$599.99
In stock· checked 8h ago
Shopping in person? Set your ZIP and we'll flag retailers with stores near you.
Resale marketexpect markups — check authenticity first
eBayResale
from $390
In stock· checked 4h ago
Real or fake?
Refurb and 'new open box' listings are flooded with fakes and region-swapped units — buy from Dyson, Ulta, Sephora, or Best Buy; verify the serial with Dyson.





